Professional Marketplace Training

Amazon

Amazon is a growing marketplace and this intensive course is designed to bring new sales opportunity to your business. This course is comprehensive and will concentrate on equipping delegates with proven skills and techniques that they can implement immediately in their own business.

This is an intermediate course and some experience would be beneficial for not absolutely necessary. It is tailored to suit your business needs and there will be an opportunity to discuss your business throughout the course. We are expecting you to go with a prepared action plan to start & grow your business with Amazon.

Who is this workshop suited to?

New Employees, Junior Employees, Digital Marketers, Directors, Managers

Delivery

One to one or a group session available.

  1. Onsite training for you or your team throughout the UK  (6 hours ) – Please see FAQs 
  2. Online / remote training or consulting  (2 hours per slot with additional sessions) – Please see FAQs 
  3. Face to face Training Centre in Loughborough or Nottingham  (6 hours ) – Please see FAQs

Content

A digital training content is available for onsite sessions

After Training Support

1-month email support included

Some key areas covered:

Please note these are general guidelines and we will personalise each session based on your product/category and answer all your queries.

  • Amazon Store Setup FAQs
  • Getting Amazon Category Approval
  • Creating a New product listing
  • Listing existing product on Amazon
  • Amazon bulk listing via CSV file
  • Product listing best practices
  • How to get product reviews?
  • Amazon products launch best practices
  • Amazon policies and avoiding suspensions
  • Amazon account health check
  • Using the business report to make strategic decisions
  • Product Merchandising – vouchers, lightning deals
  • Pros and cons – Retail arbitrage and drop shipping
  • Fulfilment by Amazon (FBA) A to Z
  • Amazon Sponsored Ads best practices
  • Amazon Global Selling – listing your products on Amazon EU and the USA
  • Shipping settings – UK and international
  • Product sourcing best practices
  • Introduction to logistics – FOB, CIF, Ex Works
  • Introduction to tariff codes, import duty, taxes and restrictions

eBay

This course is specifically designed to ensure that you turn your products available to millions of eBay buyers monthly.  You will learn simple, easy to implement processes, which will lead to increased sales through new and repeat business. You will be given the opportunity to use your own company-specific products/experiences throughout the course and have a clear understanding of how each process relates to your own circumstances.

This is an intermediate course and some experience of selling on eBay would be helpful but not absolutely necessary. This is tailored to suit your business needs there will be an opportunity to discuss your individual business plan.  You will be equipped to return and implement the learning immediately, leading to increased sales and profits.

Who should attend?

New Employees, Junior Employees, Marketing Professionals, Directors

What will you learn?

Please note these are general guidelines and we will personalise each session based on your product/category and answer all your queries.

  • Researching the market – competitors and top selling products
  • eBay Private label opportunities
  • Sourcing from China best practices
  • Introduction to tariff codes, import duty, taxes and restrictions
  • eBay fees and profitability calculation
  • eBay product launch strategies
  • eBay product listing best practices
  • Exploring eBay bulk listing tools – Wonder Lister, Codisto
  • eBay product pricing – fixed price, auction and best offers
  • Create a search engine friendly eBay Store
  • Advanced listing template vs simple listing template
  • eBay order management – posting, customer services
  • How to get on the top of eBay search results (based on the Cassini search)
  • Analysing performance – sales and traffic
  • Exploring opportunities to re-market eBay customers
  • Understanding seller protection on eBay & Paypal
  • Introduction to multichannel tools
  • Expanding sales into the EU and the rest of the world

 

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