A market where Facebook and Google were predominantly the main players, Amazon Advertising is now a platform we can’t ignore. Advertising on Amazon is a great way to improve brand awareness and help to increase sales.
Amazon offers 3 types of advertising including Sponsored Products, Sponsored Brand and Sponsored Display (which includes Product Display Ads). One of our clients gained 12K in advertising sales with a 5% ACoS (advertising cost of sales) and this guide reflects our own successful process of driving Amazon Advertising sales and we are confident that you will build your advertising efficiently with this guide.
You will learn how to:
- Run effective advertising campaigns
- Use reporting and analytics to optimise your ad performance
- Create Amazon Advertising strategies to suit your business and goals