We were discussing about product description in one of our training. There came a question how do you re-describe“dove soap” and make it different to manufacturer description. We came to conclusion that includes product reviews options so we can get user generated content which is unique. As far as I am aware this helps search engine to read new content and also class the page as not copy from other websites which use manufacturer content.
Another question is which product reviews tools to use and there are many available in the market but I have found one WordPress plugin called “Rich Reviews” that I am working on. The reviews written through this are ranked in Google SERPs. If you were wondering what it looks like, here’s screenshot
Here are few more benefits of this WordPress plugin:
- Reviews are shown below product or pages and help increase Click Through
- Helps you to be different to you competitor
- Gives better rankings in SERPs.
We have found it was easy to install and implement and most importantly there is no monthly cost associated with it like many other reviews websites.