Category : Amazon Training

Amazon Amazon Training

Case Study: How we helped Finnish Dairy Manufacturer to establish presence on Amazon?

Amazon Training for International Businesses

Amazon is an attractive marketplace for sellers around the globe in various categories. We have also seen a rise in the use of the Amazon UK FBA model, which is very practical as it removes operational burdens and improves customer service.

It is because of this we are seeing more and more international sellers seeking our Amazon training and consulting program.  Last year we had the opportunity to provide training & consultation to the Finnish Dairy products manufacturer, Valio. Valio’s products include cheese, powdered ingredients, butter, yogurt and milk. It is Finland’s largest milk processor, producing 85% of the country’s milk.

So, what exactly did we do?

Our training and consultations are personalised, so we focussed all our sessions on the products they sell, and looked at what their leading competitors were offering. We followed our full training content, seen here, and covered important things like listing best practices, Amazon FBA operation, and sponsored ads.  We ensured that all their questions were answered, especially as they travelled all the way to Manchester for this Amazon session.

Read more here….

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Amazon Training

Amazon Masterclass Training London 16/02/2017

Amazon-Masterclass-London

Online Seller UK has announced another Amazon Masterclass in London. This is a perfect workshop for growing on-line businesses aiming to improve performance and expand globally. It is tailored to suit your business needs and there will be opportunity to discuss your individual business plan. You will leave with a prepared action plan to start & grow your business with Amazon.

Get your early bird ticket here 

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Amazon Training

Amazon Masterclass Training Course in London Monday – 17/10

amazon-masterclass-in-london

Online Seller UK has been delivering Amazon Masterclasses for over a year. The training course is created in house
with 8 years  experience of working Amazon platform. This is a perfect workshop for growing on-line businesses aiming to improve performance and expand globally. One of the speciality of the course with Online Seller UK is that they take time learn about your business and tailor the course suit you giving you plenty of opportunity to discuss your individual business plan. You will go away with clear pathway to creating successful Amazon business.

In the past this training has been attended both small and large organisations there has been really good feedback. Please find out more and register online >>

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Amazon Strategies Amazon Training

How to Optimise Amazon Product Listings ?

We have been working recently with a Cartridge Manufacture based in Ireland. Though our ultimate aim was to improve sales we went through some key elements of listings to get there. Here’s what we did

#1 We found out that the listing lacked image that actually depict what product is in search so we created new product with actual cartridge, branded box and colour on the top right. Here’s how it looks in search

Amazon Product Listing Optimisation

Amazon Product Listing Optimisation

This has positive impact on increasing conversion.Amazon Product Listing Optimisation

#2 We worked on titles and added popular search terms “Replacement Cartridge”. This increased product impressions and ultimately sales.

#3 We worked on product description to make it more readable. We made Model number bold as customers look for
the replacement cartridge for the model of the printer. We also made rest of the description reader friendly with bullet points.

Description becomes critical as there were detailed information about the product. Also, on mobile devices description is seen first then key features. Amazon Product Listing Optimisation

#4 After working content we rolled out Automatic PPC ads which generated additional sales.

Amazon PPC Ads Amazon Sponsored Ads

#5 Product reviews are important doubtless and we created a template and started communicating actively with previous customer to write product reviews. We saw result within 24hour and we will continue to do so.

Actively Encourage Product Reviews to improve Amazon product ranking

These are very easy to use methods that every businesses should consider following. Content is definitely the key, if you don’t have rich content it will be very difficult to get the conversion. We are here to help so, just give us a call on 029 02236 2596 or 0751 88 39629 or email us if you have any questions.

 

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Amazon Training eBay Training

Onsite eBay and Amazon Training London – Sharing an Experience

Bespoke Onsite eBay and Amazon Training LondonOne good part of doing a consulting job is that you get an opportunity meet interesting people from various places. I was in London today for an onsite eBay and Amazon training. It was quite productive day for both of us.

The day went smoothly with a bespoke training package created based on prior discussion. This ensured that the business got most of the time involved focussing on individual need. This is a unique opportunity which you don’t get attending conference or webinar.

Along side discussing the future development of the online business strategically I had an opportunity to discuss individual need with key members of online business development team. This was a unique opportunity for the member so to discuss how they are progressing and planning the right move forward. I am very sure the business will do well seeing their enthusiasm. Some our eBay and Amazon stores discussion included –

  • Finding issues which created eBay defect rate and putting system in place to lower it in future
  • Getting eBay Premium Seller Status
  • Creating closed loop customer journey with Promotions
  • Improving product visibility on international marketplace
  • Exploring new markets in Europe
  • Getting optimum level of Amazon FBA  so it does not control the business
  • Improving product reviews for  white label products Amazon

The day ended well with more discussion about developing webpresence for webstore which will be  everyone with a plan to action in next few months.

If you are looking to up skill your team or training and consulting please do get in touch to discuss your individual need.

Send your enquiry

We would love to help you grow your presence on marketplaces, and if you complete the form below we will call you back to discuss your needs in more detail

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Amazon Strategies Amazon Training eCommerce

Getting Product Reviews on your Products on Amazon is getting More important than ever

Personally, I do read product reviews on Amazon before purchasing anything.Amazon Product Reviews This becomes more important when I am spending bit more money on any product. I believe it is the same case for many of us. This is something Amazon is taking very seriously and giving importance to new and most helpful reviews as a part of new change is Amazon Reviews Algorithm which is already rolled out in the US and will follow to other countries eventually.

I have sometimes doubted if these reviews are really true. I have found some reviews very comprehensive and I question if somebody really has spent that amount of time writing it ? Perhaps no, perhaps yes but I am fully aware that there are several reviews site that encourages product reviews with a compensation. It is good for retailers to boost their white labelled products but not of buyers. Good news is that Amazon is already on legal battle with fake review site companies. So, if you are thinking of going this way perhaps you should reconsider.

Not surprisingly, I have had few inquiries about getting quicker reviews with highly regarded retailers  in the past, some of them trading in the UK for over 80 years.  I understand it is not easy to get reviews from customers but I have kept myself away from recommending fake ones though I was not liked to be saying this.

Now, you know that new review system will give more preference to new reviews, reviews from verified accounts and reviews that get the most votes from buyers

as a UK retailer what is the best way to get more product reviews on Amazon ?

 

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Amazon Strategies Amazon Training

One-to-One Amazon FBA Training

one to one Amazon FBA TrainingAmazon FBA is an attractive business model through which a person like you and me can start selling online from anywhere in the world without involving your on day-to-day basis. With many success stories about Amazon FBA, quite a lot of people have started to find a ways to take a plunge and the good bit is there are plenty of online courses on this. One to One Amazon Training

Recently, I had a opportunity to work with an enthusiastic to be Amazon FBA seller from Brighton who traveled to our Newport Training suite for a half day training. Like the most he has spent time learning using online courses and his choice of udemy. It was a good course giving information out but lacked giving individualised experience. This is when one-to-one Amazon FBA trainers are  in need and we booked a half day training.

This one-to-one Amazon FBA training started with a simple process of

1. Finding out what you want to achieve and your understanding in the subject

2. Find out what you want to learn specifically

3. Including what’s needed to be successful

I use this process because everyone is different and with different level of understanding whether you are working for your own or working for someone else. This process allows me to find out what’s needed for personalised training and I prepare for it.

During this training we went through the basics of listing product right on Amazon and covered product titles, search keywords and getting the image right.  We also discussed about shipping the right way for Amazon FBA US and went a bit out of the way talking about how get new business using Facebook pages.  Additionally, we discussed how important private labelled is and listing products with two ASINs to maximise the sales.

All in all, it was really a productive half day course and after a day I received this testimonial –

“I am very pleased with my meeting with Prabhat. I was stuck at the point where I could go no further. Prahbat has provided me with the tools and the guidance to go forward and continue my journey with on-line selling.

I would highly recommend Prabhat’s services to speed up your journey in the on-line world.”


If you are looking for one-to-one Amazon FBA training please feel free to get in touch. I travel widely in the UK to deliver one-to-one eBay and Amazon training. You can also chose to visit our Newport Training suite and spend a day or half day for your training.

 

 

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Amazon Product Details Tips

Amazon Product Conent Tip

Customers browse through Amazon listings in an intention to buy your products. It is always good
to have a good product details. This becomes more important when you have won a buy box for a particular products. So, here’s three quick tips:

1. Include your main keywords on your product titles. Including brand name is only important if it is being searched.

2. Use bullet points to mention features of your products and include benefits as well. It is good to capitalise first letter of each points.

3. It is best to keep your description concise. Remember HTML codes that were allowed at one time does not apply any more. You can try <b> for bold <p> for paragraph change like this experiment listing.  http://www.amazon.co.uk/gp/product/B00W25S3FA

It is also good idea to experiment any offers like buy 2 get 1 free.

If are looking learn how to sell on Amazon, Join us for Amazon Workshop in Swansea on 29th of June. 

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Amazon Strategies Amazon Training

Amazon Workshop 29th June – Swansea TechHub

If are selling on Amazon or new to Amazon, we have a perfect workshop for you.  We welcome start-up and existing on-line businesses to join this training. It is tailored to suit your business needs there will be opportunity to discuss your individual business plan. We always look into attendee profile before and spend lot of time to make it suitable for your business. So, expect to go with a prepared action plan to start & grow your business with Amazon.

Grab your Early Bird Ticket now at £75.00  ( £125.00 regular price )

Amazon Training in Swansea

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