Online retail sales increase by 14% last year to more than £50bn, according to a new report.[1] If your business is struggling to sell in your shop or if you want to grow your business this is the way forward. You will get new audience to your business.
Easy said than done! Not always true. It is not necessary to create your own online store when you are starting, as it brings complications of marketing along with huge cost which you really don’t want. Ideally, you want to sell online with as less cost as possible. A simple way to do this is to open your own eBay store or Amazon store. It is only £14.99 for eBay store and £28.75 for Amazon store. Simply list your product and let they will do the trick.
eBay and Amazon enjoys millions of unique visitors. Here’s a graph from Google Trends to show eBay and Amazon past 12moth traffic.
- {Source: Google Trends}
This is what you need to take advantage. There is already brand awareness and trust on eBay and Amazon which you get instantly when you start your store. I very much doubt you will get this with your own store. Mobile shopping is another important thing you need to consider which increasing in the UK. 59% of UK consumers own a Smartphone and 19% of those have shopped online. Currently there are two most popular shopping apps, Amazon and eBay. With eBay and Amazon store your products are available to mobile shoppers with not additional cost.
The message is – there is no harm in trying out these stores. We brought this message among 50 local businesses at Welsh Ice event recently. I am very much sure you business growth is waiting for you. Simply give it a go !
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