Search is evolving and it is now right time for retailers to get smarter to get their products appears when buyers look for them. To help you move forward quickly GS1 has developed way forward. They have termed it as GS1 Smartsearch. I was with Ricky at GS1UK few weeks ago to see find out how this works and within 30 mins I learnt how this can be implemented.
GS1 SmartSearch makes it easier for shoppers to find, compare and buy products online. This new standard enables website owners to improve their product description so that the search engines can index these correctly. And this means they’ll show up for more relevant search results – for customers ready to buy products like yours.
There is a webinar on the 19th of July with the team at GS1 to understand bit more.
Join webinar with the GS1 UK team and you’ll learn:
- The challenge for search engines
- What is structured data
- How GS1 SmartSearch can help your online business
Date: Wednesday 19th July
Time: 10.30 a.m.
Duration: Approx 20 mins with Q&A