Google Shopping has helped thousands of small businesses generate sales competing with top brands and if you are missing out if you are not using it yet. I wrote an introductory post for you to ready “How to get started: Google Product Listing Ads?” on Tamebay. This post will tell you how to take advantage of its free promotional feature.
Google shopping comes with a promotion feature which is not essential but they give you bit of edge to your listing and differentiates from your competitor. If this means additional sales why not use it. You can include promotions like like ‘free shipping’ or 50% of certain category. Please find below some slides which will guide you:
I think it is very useful to highlight our unique offers and now you can start playing with it with promotional message per Ad Group.
Try it and let me know what you what you think !