A short while back I wrote a guest post on Tamebay on How to get started: Google Product Listing Ads. I am simply adding onto that post to show you how you can optimise your ads by removing non-performing keywords. In other term, how you can stop keywords that is costing you money but not giving you conversion. Sounds a good idea ? I have put together few slides to show you how you can do this from your Google Adwords simply by finding keywords and adding them in your “Negative Keywords” list.
[slideshare id=25475276&style=border: 1px solid #CCC; border-width: 1px 1px 0; margin-bottom: 5px;&sc=no]
