Video campaigns are the newest addition to Amazon ads Sponsored Display’s creative arsenal. You can use the new video format to showcase your products and brand through immersive storytelling. From tutorials and demos to unboxing and testimonials, video creatives offer a unique opportunity to engage with customers and build awareness and consideration of your brand on and off Amazon.
What makes sponsored display video campaigns so appealing?
For starters, you can customise creatives using a headline, logo, image, or video through Sponsored Display’s self-service display solution that helps grow your business with Amazon. With support for videos up to 45 seconds, you can better tell your stories to customers, helping them understand your product and brand with more engaging content.
Ads will link directly to your product detail pages, so audiences can learn more about your product and consider purchasing.
Ready to see the results for yourself? Check out some examples on the Amazon Ads page. We have been testing sponsored display video campaigns for some time, and the results speak for themselves. Don’t miss out on this exciting opportunity to take your Amazon ads to the next level with video creatives.
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If you need help optimising your Amazon Advertising campaigns, don’t hesitate to contact us today. Our team of experts is ready to assist you in achieving your goals and driving more sales for your business.